What The Client Wanted
Hotel VIA is an independent boutique hotel offering a truly unique guest experience in one of the world’s most unique cities. Recently Hotel Via in San Francisco, CA was featured on The Real Housewives of Atlanta and turned Hotel VIA on its head when they came for a weekend getaway.
VisualPro was able to help create and produce a custom backlit graphic using our digitally printed window films in the Hotel’s City Room. A room designed as a vibrant neighborhood environment for guests to start their day.
How We Made It
The process of creating this graphic wall was not simple. We needed to produce several mock-up prints to check for one, color, and second, we needed to flood-fill the entire image with white ink in order to allow the proper amount of light through the graphic. The designer didn’t want to wash out the colors of the images or have the image appear too dark with the specified led lights backing the image.
Once the final image color and ink densities were determined, we produced the graphic and prepared for the most challenging part, installation. The printed window film was applied to the back of the glass so the Hotel would never have to worry about guests damaging the image, however, this made installation difficult as all the glass pieces had to be laid out in reverse for installation. The installation of the printed graphic film had to be perfect as once the glass was positioned into place there was no access to the graphic. The custom decorative window film results speak for themselves.
VisualPro loves to work with our customers to create the best marketing solutions. Our on-staff graphic designer and production manager work with you to help turn your concepts and designs into usable marketing materials. Our customers are looking for better brand awareness, increased customer presence, or to create a more dynamic and creative workspace. We want to make turn those goals into reality.
Once your design is completed, it is installed by our installation partners at ClimatePro. They have 40 years of experience as installers, so we know your designs will be handled with care and installed with precision.
VisualPro provides products and services for design firms, construction businesses, event managers, and facility management companies. We supply and install murals, wall graphics, decorative glass films, and, signage. We also work with 3M Dinoc & Fasara architectural films, and any other film that covers glass, walls, floors, ceilings, and doors. Get started with a free consultation here or give us a call at 707.755.7337.